Unifyr is available in three plans: Activate, Grow and Scale. The plans are level-based; each plan includes everything in the plan before it, plus additional features.
- Activate provides everything you need to launch a partner program: a branded partner portal, deal and lead registration, co-branded content, and AI agents.
- Grow adds partner engagement and revenue acceleration features such as partner tiering, campaign management, certifications, gamification (contests), portal translation, and lead distribution.
- Scale adds advanced branding, custom objects, MDF management, partner tiering, advanced deal workflows, and features for complex, multi-brand or multi-region partner ecosystems.
Help articles in this help center describe features as they work when they are enabled. If you can't see a feature described in an article, use the tables below to check whether it's included in your plan.
Key: ✓ = Included | — = Not included
Partner Experience features
| Feature | Activate | Grow | Scale |
|---|---|---|---|
| Portal Branding | Branded | Branded | Advanced Branding |
| Content Pages | ✓ | ✓ | ✓ |
| Portal Posts | ✓ | ✓ | ✓ |
| Segmentation & Personalization | ✓ | ✓ | ✓ |
| Contest & Gamification Engine | — | ✓ | ✓ |
| Automatic Portal Localization & Translation | — | ✓ | ✓ |
| Partner CRM Integration | — | — | ✓ |
| Custom Portal Extensions | — | — | ✓ |
| App Modules | — | — | ✓ |
Partner Enablement features
| Feature | Activate | Grow | Scale |
|---|---|---|---|
| Partner Onboarding | ✓ | ✓ | ✓ |
| Playbooks | ✓ | ✓ | ✓ |
| Learning Management | ✓ | ✓ | ✓ |
| Certification Management | — | ✓ | ✓ |
Partner Management features
| Feature | Activate | Grow | Scale |
|---|---|---|---|
| Partner Registration | ✓ | ✓ | ✓ |
| Partner Analytics | ✓ | ✓ | ✓ |
| Partner Messaging (In-App, Email) | ✓ | ✓ | ✓ |
| Partner Collaboration (Teams, Slack) | — | — | ✓ |
| Partner Tiering | — | — | ✓ |
| Success Plans | — | — | ✓ |
| Partner Discovery / Search | — | — | ✓ |
Partner Sales features
| Feature | Activate | Grow | Scale |
|---|---|---|---|
| Deal Registration | ✓ | ✓ | ✓ |
| Lead Registration | ✓ | ✓ | ✓ |
| Lead Distribution | — | ✓ | ✓ |
| Pricebooks & Quotes | — | ✓ | ✓ |
| Advanced Deal Registration Workflows | — | — | ✓ |
| Two-Partner Co-Selling | — | — | ✓ |
| Deal & Lead Collaboration | — | — | ✓ |
| Partner Locator | — | — | ✓ |
Partner Marketing features
| Feature | Activate | Grow | Scale |
|---|---|---|---|
| Content Library | ✓ | ✓ | ✓ |
| Co-Branding | ✓ | ✓ | ✓ |
| Content Localization | ✓ | ✓ | ✓ |
| Campaign Management (Email, Social, Landing Pages) | — | ✓ | ✓ |
| Vendor-Driven Campaigns | — | ✓ | ✓ |
| Campaign Personalization | — | — | ✓ |
| Partner-Driven Campaigns | — | — | ✓ |
| MDF Management | — | — | ✓ |
| Agency Marketplace | — | — | ✓ |
| Virtual Events | — | — | ✓ |
Platform, Integrations and Support features
| Feature | Activate | Grow | Scale |
|---|---|---|---|
| Administrator Users | Unlimited | Unlimited | Unlimited |
| Partner Users | Unlimited | Unlimited | Unlimited |
| Integrations | Bi-directional CRM connector (HubSpot, Salesforce, Pipedrive or MS Dynamics); admin notifications via Slack, Teams and email | All | All |
| Single Sign-On | Vendor | Vendor + Partner | Vendor + Partner |
| Sandbox Environment | 1 | 1 | 2 |
| Custom Objects | — | — | ✓ |
| API & Webhooks | API for admin only | ✓ | ✓ |
| Agent Connect (MCP Support) | — | ✓ | ✓ |
| Product Support | ✓ | ✓ | ✓ |
| Customer Success Management | ✓ | ✓ | ✓ |
Optional add-ons
You can add any of these to any plan. Reach out to your Customer Success Manager (CSM) to discuss.
| Add-on | More Information |
|---|---|
| Additional Partners | Expand your program to include as many partners as you think you need. Priced: per additional partner |
| AI Service Credits | Unlock AI-powered features with predictable, transparent pricing. Priced: in credit packs |
| Onboarding Packages | Get your program up and running faster with tailored onboarding, in custom packages to suit your needs. |
| Extended Partner Support | Offer your partners a dedicated support experience, tailored to the size of your Priced: on partner count |
Checking your plan or adding features
To confirm which plan you have, or to discuss adding a feature that isn't included in your current plan, contact your Customer Success Manager.
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